Barbados Tourism – Barmoji App

Celebrating 50 years of Independence in 2016, the Barbados Tourism Board wanted to find a way of uniting Barbados with everyone around the world.

The challenges

To create a way of celebrating the 50 years of Independence which could be enjoyed by anyone around the world, to ultimately promote Barbados and all it had to offer.

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Our Creative Strategy

The rise in popularity of personalisation apps, including emoji keyboards, provided the perfect platform to encourage universal engagement using some of the country’s most familiar icons.

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What did we create?

We developed an iOS keyboard extension app effectively capturing the unique spirit, culture and heritage of the vibrant country of Barbados through a number of unique emojis.

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